Australian brand Bickford’s has released its new coffee enhancers now available at Woolworths stores nationally as flavoured coffee beverages rapidly gaining popularity, especially among younger consumers.
With 51% of Gen Z reporting that they drink coffee with flavour every day, the demand for coffee with added syrups is on the rise, according to Bickford’s. “Bickford’s coffee enhancers tap into this trend, offering a convenient and delicious way to enjoy personalised coffee drinks at home.”
Bickford’s coffee enhancers are available in two flavours:
- Salted Caramel: A sweet and salty caramel flavour that enhances the coffee experience.
- Roasted Hazelnut: A rich and nutty hazelnut flavour that adds depth and indulgence to coffee.
“Each flavour is designed to bring the luxury of a cafe to your home. Just add 20mL of syrup or adjust to your taste to your coffee and enjoy a flavoursome hot or cold beverage that’s perfect for any time of day,” according to the brand.
“Let’s face it, everyone loves a good coffee, and with Bickford’s new coffee enhancers there are even more ways to elevate an everyday moment to your level of perfection,” says Bickford’s Group Head of Sales and Marketing Chris Illman. “These products represent our commitment to innovation and quality and cater to the evolving preferences of coffee drinkers.”
“With our new coffee enhancers, we’re not just offering a product, but an experience. It’s about adding that extra bit of indulgence to your daily routine, something special that makes your coffee moment truly your own,” Mr Illman said.
Bickford’s coffee enhancers, 500mL RRP $7 are available at Woolworths stores nationally.