Maropost named Kristyn Wallace as Country Manager and VP of Revenue for Australia

Maropost, the commerce software suite operated for quickly developing retail and e-commerce brands, named Kristyn Wallace as Country Manager and VP of Revenue for Australia.

For more than 10 years, Wallace has lived and worked in the nation, assisting merchants attract, procuring, and retaining clients. She will enable the retailers in the region to launch, expand, and scale operations with confidence in her new position.

Wallace filled in as Regional VP of Revenue and Country Manager for the Asia Pacific and Japan area at Emarsys, an omnichannel client engagement platform. During her residency with the Australian business, the organisation’s business multiplied. During that time, Wallace additionally assisted nearby retailers with learning shopper data, thinking comprehensively about their online business and storefronts, and getting more from their marketing efforts.

Wallace worked closely with Sean Brady, presently Maropost’s President and Chief Operating Officer. Having seen Wallace’s local devotion and mastery firsthand, Brady is persuaded she is the ideal individual to extend the organisation’s presence in Australia and New Zealand.

“In 2021, Maropost acquired Neto, Australia’s leading unified e-commerce platform. In 2022, we acquired Retail Express, the country’s first cloud-based point-of-sale platform. Although

Maropost is a global company, we remain committed to providing world-class sales and support to ANZ from in-market experts led by Kristyn. She’s not only well-known in the region, she’s a retail thought leader with a deep understanding of the market, its merchants, and their customers,” said Brady.

“I am thrilled to build on the home-grown success of Retail Express and Neto in Australia and New Zealand.

As customers know, both products contain a remarkable amount of customer gold. It’s my job to help merchants mine it.” Considering the work ahead, Wallace notes, “It’s remarkable that an international company like Maropost is so serious about investing in ANZ. It’s a huge opportunity, and I’m both grateful and excited to lead the charge,” said Wallace.